Ignite your creativity
At FireBrand Media, we set your stories on fire
Professional storytelling isn’t a luxury, it’s a competitive advantage for businesses who want to grow.
Finally, video content that delivers more than "likes."
If you're a business owner, marketing director, or CEO, you already know:
the marketplace is saturated with content, but very few brands are telling stories that move people to action.
Located in Southwest Virginia, we bring 30 years of high-level network television experience (HGTV, Food Network, Discovery Channel) to help your business create powerful, story-driven video content designed to:
Attract high-value customers
Build trust with your audience
Shorten your sales cycle
Position your business as the leader in your space
87% of consumers say videos convince them to buy.
Social video content receives 1,200% more shares than images or text.
You already know that video is no longer optional in marketing; it's imperative. But not all videos are created equally.
FireBrand Media…where storytelling meets strategy.
WHO WE ARE
We are directors, producers, writers, videographers, editors, marketers and most of all: STORYTELLERS. Our background producing high profile TV shows carries over to creating purposeful content for businesses that doesn’t just look good — it works.
We’ve developed our own Video Marketing Formulas to pinpoint “sales psychology” that converts across every industry. Our strategic framework increases conversion rates and maximizes ROI.
We’re also educators and speakers! Drawing from 3 decades of experience both in front of and behind the camera, we teach you the tools to master your message and connect with your audience on a deeper level.
We offer dynamic workshops, keynote talks, and team trainings for companies who want to craft compelling narratives that connect, convert, and grow your brand.
Lisa Crowell
Nic Kragh
WHAT WE DO
Located in the New River Valley of Southwest Virginia, we create strategic videos and content for TV, websites & social media.
Whatever your goals: polished interviews, on-camera testimonials, recruiting or capturing company culture, our videos help corporations and businesses reach the right clients, hire top-tier talent, and inspire buyers to choose your brand.
Our signature “FireBrand Story Series” ignites brand visibility, boosts retention, and inspires the kind of action that drives real growth.
Learn from the Experts
Our “FireBrand Academy Strategic Video” workshops as well as our “FireBrand Content Creation Masterclass” teach the fundamentals (and industry secrets!) of successful video production and strategic ways to use videos in marketing.
Using concepts from our seminars as a template or a scalable blueprint will give you and your marketing team a powerful plug-and-play you can replicate with any project.
If you’re looking to elevate your message and turn viewers into customers — you’re in the right place!
Impactful Keynotes
If you’re interested in an engaging and empowering speaker, Lisa Crowell brings a personal perspective with valuable business insights that are both entertaining and educational.
Having produced a wide range of nationally-broadcast shows watched by millions, Lisa delivers dynamic, relatable keynotes that energize the room while equipping your team with practical tools to communicate clearly, connect deeply, and turn storytelling into profit. And hear personal accounts of how the “serve before sell” philosophy can change your life — personally and professionally.
Check out our Highlight Reel
Experience Matters
With 3 decades of experience in video and television production (on-camera and behind the camera), we’re experts at creating "info-tainment," dual-messaging that is both entertaining and eye-catching as well as informative and education.
These videos have a high success rate when it comes to everything from brand awareness, engagement, recruitment, conversion rates, ROI, SEO, sales, and gaining trust. Our videos can spark excitement for your brand and leave a burning impression for your business.

